BACKPORCH COFFEE ROASTERS
Services
Creative Direction,
Responsive Web Design
Overview
This was a non-commissioned / non-contacted redesign concept simply spurring from my passion for the Backporch Coffee Roasters brand here in Bend, Oregon.
When first looking at the Backporch website, I felt it didn't match the aesthetic and premium vibe their coffee shops put out. I wanted to create something modern and clean that matched the environment. This meant lots of whitespace, prominent balance of bold and light font-weights and clean buttons/iconography.